Franck is an acclaimed brand communication strategist and creative director throughout the APAC region. He directs business development teams to engage branding as integral to success – not an ‘add-on’ or a ‘nice to have’ – but a ‘make or break’ component.
First formed in 1998, FGBC APAC quickly secured coveted accounts with Kirin Lion, Johnson & Johnson, Jones Lang LaSalle, LVMH and Richard Branson’s Virgin Group.
Brought into the WPP fold, Franck took on senior directorships within the international group for Ogilvy, Y&R Group, and was appointed Regional Director of China and South East Asia of Landor.
In 2011, with FGBC APAC relaunched as a regional Partnership, Franck quickly renewed a well- established relationship with LVMH and forged pivotal alliances with Asia Pacific’s most influential conglomerates.
His career is punctuated with Asia’s highest marketing accolades, including CNBC’S Asia Business Leader of the Year Award for Garuda Airlines, Citra Pariwara SEA Best New Multimedia Channel for CNN Indonesia and a Premier’s Award from the Victorian Government in Australia.