Creating Valuable Brands for Asia Pacific.
This is our home. We know it well and respect it deeply. Dedicated to the development of identity – our expertise in brand strategy and marketing communication is totally focused on the continued prosperity of our region.
INITIALLY FORMED IN 1998, WE QUICKLY BROADENED OUR REACH ACROSS ASIA
Centring our operations to Hong Kong in 2011, and now with principal partnerships also stationed in Jakarta, Singapore, and Shanghai, we enjoy a lauded reputation as expert consultants throughout the region.
GROWTH AND PROSPERITY
An era in which Asia will not only sustain its collective wellbeing – but through cultural heritage along with applied ingenuity – become a source of global advancement.
A BIGGER FOOTPRINT
Multinationals venturing into APAC markets, or local success stories leaping onto the global scene – in either case, it’s imperative to get branding into shape and on tone.
DIGITAL MIGRATION OF THE CONNECTED GENERATION
Faster and deeper than anywhere – APAC fosters the digital generation. The context is native, the content is vital and the affect is irrefutable.
THE MANY REWARDS OF EXCELLENCE
With financial success, the desire for cultural enrichment becomes feasible – for it is the sum of many achievements which builds community.
OUR SERVICES INCLUDE:
BRAND ASSET AND INVESTMENT VALUATION
COMPETITIVE MARKETPLACE MAPPING
COMMUNICATION EFFECTIVENESS
CUSTOMER INTERACTION ASSESSMENT
BUSINESS PLANNING INTEGRATION
DEVELOPMENT OF BRAND STRATEGY
BRAND IDENTITY AND CREATIVE DIRECTION
BRANDING HIERARCHY STRATEGY
MARKETING COMMUNICATION STRATEGY
BRAND CUSTODIANSHIP AND TRAINING
COMPETITIVE PERFORMANCE ASSESSMENT
TYPICALLY, WE WORK WITH:
BUSINESS DEVELOPMENT UNITS
COMMUNICATION DEPARTMENTS
MARKETING MANAGEMENT
MERGERS AND ACQUISITIONS ADVISORS
STRATEGIC MANAGEMENT CONSULTANTS
DIGITAL TRANSFORMATION LEADS
BEHAVIORAL SCIENCE RESEARCH GROUPS
PUBLIC RELATIONS ADVISORS
FINANCIAL INVESTMENT MANAGERS
VENTURE CAPITAL INVESTORS
GOVERNMENT PLANNERS
Disciplined and Dedicated
We work with the bravest, most progressive organisations of Asia Pacific. Millions of people interact with the brands we help bring to life … everyday!
